Kelli leads the Media Buying and Placement team, managing the purchasing of print space in newspapers and magazines, and broadcast time on radio and television. She spends most of her time working with broadcast stations throughout five states and several markets. She manages and places over five million dollars of media budgets for clients each year. Utilizing statistical models, industry and market research she determines the best placement to obtain maximum media effectiveness for Word Marketing clients, based on their objectives and budgets. As a media manager Kelli gained six years experience in radio controlling, financial management, office and budget administration, traffic coordination and media strategy. She managed all receptionists, traffic schedulers and managers for nine radio stations in Columbia, Jefferson City and Fulton, Missouri. Kelli is very passionate about the value of money, especially when it relates to clients of Word Marketing. She is determined to make sure they get the best return on their investment. She is currently involved with the Emerging Professionals in Columbia, a division of the Columbia Chamber of Commerce. |
Word Marketing
2415 Carter Lane Columbia, MO, 65201 Map it on Google Maps Or give us a call at: (573) 442-9673 Columbia (866) 269-9673 Toll Free |